For plant nurseries
A card for the weekend gardener who comes back every season
Nursery regulars come in waves: most weekends in spring, now and then through summer, once in winter for the bare-rooted roses. A stamp card on their mobile thanks the gardener who keeps choosing you over the hardware barn, and a text to the club says when the seedlings they wait for all year are on the benches.
Mossgate Nursery
One stamp per visit over $20. Eight earn $20 off your next visit.
3 of 8 Five visits to go.
What gets in the way for plant nurseries
The big shed sells plants too
A gardener can pick up a punnet with their screws. The reason to come to you is advice and stock they cannot find there, and a card that thanks them for the extra drive.
Stock arrives on nature's timetable
Tomato seedlings, bare-rooted fruit trees, the first citrus. The keenest gardeners want to know the week it lands, and a text to the club on Local Favourite tells them before the best of it goes.
Hands full of pots
Nobody can find a paper card while steering a trolley of seedlings. Saying a mobile number at the counter leaves both hands on the trolley.
A worked example
Plant nursery work, with Counter Club
Mossgate Nursery is a fictional nursery on the semi-rural edge of a city. A regular gardener visits about fifteen times a year, mostly in spring and autumn, and spends around $40 a visit: roughly $600 a year. The owner sets the card at 8 stamps, one per visit over $20, and writes the reward as "$20 off your next visit". Because stamps never expire, a card started in October can finish in April, which suits a seasonal customer.
The QR is on the counter and on a post beside the trolley bay. Through September and October 230 gardeners join on Regulars. In the second spring, now on Local Favourite with 520 members, the owner texts on a Thursday morning: "Tomato and chilli seedlings are on the benches, forty varieties at $4.50 a punnet. Come before the weekend crowd." Sixty-odd members come in before Saturday, and the heirloom tomatoes are gone by Sunday lunch. The text used 520 of the month's 2,000 campaign messages.
Not a Chain
Plant nurseries on Not a Chain
Not a Chain ranks plant nurseries by their Google rating, adjusted for how many reviews stand behind it, with chains left out. Figures as of October 2026.
See the plant nurseries on Not a Chain. Being listed there has nothing to do with using Counter Club: no listing is sold and no rank changes.
Questions from plant nurseries
Visits are seasonal. Will cards stall over summer?
Some will, and that is fine: stamps do not expire, so a card started in spring finishes in autumn. Eight stamps, one per visit over $20, suits a gardener who comes fifteen or so times a year.
Can landscapers and trade buyers join?
Anyone with an Australian mobile can join. A landscaper buying every week will fill a card quickly; if that worries you, stamp retail visits only and say so on the sign by the counter.
What is worth a text from a nursery?
Arrivals people wait for: seedlings, bare-rooted trees, a rare plant in small numbers. Name the plant, the price and the day. Three or four texts across spring and one in winter keep the club pleased to see your name on their phone.
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